Back to All Events

Simply SaaS University - Marketing Metrics 101

Calling all Marketing professionals and SaaS folks looking to dive deep into Startup Metrics!

Anyone ever heard of Pirate Metrics? What AARRR we talking about you ask? Great question: Acquisition, Activation, Retention, Revenue, Referral.

Join us for the Simply SaaS University: Marketing Metrics 101 class with Asia Matos, CEO & Founder of DemandMaven.


Asia joins us to help develop, motivate, and teach tactics to marketing teams and SaaS people. Her training techniques include high-impact, actionable takeaways, to ensure adoption and results.

In the class, SaaS entrepreneurs will learn more about the fundamentals to defining your customer acquisition strategy, why it’s important to define your primary channels, how to create an amazing funnel, dive deep on demand generation and MORE!  

Event Schedule:

  • 12:30 pm - 1:00 pm — Lunch and Networking with fellow SaaS professionals
  • 1:00 pm - 2:00 pm — Acquisition: Three fundamentals to defining your customer acquisition strategy
  • 2:00 pm - 3:00 pm  — Most common marketing strategies 

Join us, learn alongside your peers, and leave with an actual plan you can take back to your team and implement.

Register below to secure your spot!

Earlier Event: June 27
Meetup with Stefan Koenig
Later Event: August 22
Meetup with Cory Hewett